Gap
I. About the Clothing Brand
In 1969, GAP establishes it as a store specializing in jeans in San Francisco, America.
GAP has approximately 4,000 all over the world, a brand to perform to plan, manufacturing and selling it throughout. Other than GAP, It develop brand such as " banana republic" and "old navy" .
There is the establishment of a business of GAP in the place where I began the United States, a store specializing in jeans of San Francisco (I handled Levis) in 1969. The founder is Donald Fisher. With growth, I increase lineups as clothes, accessories, children's clothes.
A concept of GAP is "clean, All American, simple good design", and the basic design which does not depend on the trend has the basics, but the high product of design characteristics develops a trend in spite of being the harvest by the flow in the times, a season.
The development of the lifestyle suggestion type includes the growth of GAP. It appoint a musician, a dancer as a commercial, and CM and the advertisement that I appealed for are presented by the lifestyle beyond the product of GAP, an image including the pleasure to wearing it. Bob Dylan made collaboration in CM, too.
Furthermore, GAP creates one flow in a system of the fashion business. It designed, and, with the thing which performed production, distribution, sale, marketing in-house throughout, the style of such a production sale created one flow called the SPA-shaped administration. It created the images that unified by this technique in the world and did the suggestion of the lifestyle that it was stronger.
In Japan, established Japanese subsidiary "gap Japan Co., Ltd." in December in 1994 and opened a first shop in free-standing tea ceremony room bridge Hankyu of Tokyo in 1995, the following day. Furthermore, It opened a store in commercial facilities "Tees Harajuku" (Jingumae, Shibuya-ku) of Tokyo, Omotesando in a flagship shop in 1999 and was open for approximately ten years. GAP has approximately 4,000 all over the world, a brand to perform to plan, manufacturing and selling it throughout. Other than GAP, It develop brand such as " banana republic" and "old navy" .
There is the establishment of a business of GAP in the place where I began the United States, a store specializing in jeans of San Francisco (I handled Levis) in 1969. The founder is Donald Fisher. With growth, I increase lineups as clothes, accessories, children's clothes.
A concept of GAP is "clean, All American, simple good design", and the basic design which does not depend on the trend has the basics, but the high product of design characteristics develops a trend in spite of being the harvest by the flow in the times, a season.
The development of the lifestyle suggestion type includes the growth of GAP. It appoint a musician, a dancer as a commercial, and CM and the advertisement that I appealed for are presented by the lifestyle beyond the product of GAP, an image including the pleasure to wearing it. Bob Dylan made collaboration in CM, too.
Furthermore, GAP creates one flow in a system of the fashion business. It designed, and, with the thing which performed production, distribution, sale, marketing in-house throughout, the style of such a production sale created one flow called the SPA-shaped administration. It created the images that unified by this technique in the world and did the suggestion of the lifestyle that it was stronger.
Works Cited （参考文献）
"GAP" fashion press. Carlin, Inc.Web.25. Jun. 2017.
<https://www.fashion-press.net/brands/334>
"ギャップ" Wikipedia. Wikimedia Foundation, n.d. Web.25. Jun. 2017.
<https://ja.wikipedia.org/wiki/ギャップ＿(企業)>
II. About the Designer
2007～
He took office as the senior vice-president and
the designer of GAP in 2007.
He was in charge of a design in Giorgio Armani, Anne Klein, Perry Ellis, and have been acting as an artistic director of Paco Rabanne just until recently.
2012~
Rebecca bay (2012~2015)
The Rebecca bay became the execution vice-president and the creative director of the gap global design and was in charge of a product to sell at approximately 1,600 stores of 42 countries where online and GAP were open.
Works Cited （参考文献）
<http://www.fashionsnap.com/news/2011-05-06/gap-patrick-robinson/>
"Rebecca bay" . Business Wire.BUsiness Wire.inc. Web.25. Jun. 2017.
<http://www.businesswire.com/news/home/20120918007222/ja/>
"Rebecca bay" . Business Wire.BUsiness Wire.inc. Web.25. Jun. 2017.
<http://www.businesswire.com/news/home/20120918007222/ja/>
III. My Reaction
A. Reaction Point - Accessory
- 定義 Something such as a bag, belt or jewellery that you wear
- 例 There are belt, scarf, socks, and globes etc...
- 略It is easy to put anything on in the body by a simple design
B. Reaction Point - Footwear
- 定義 shoes
- 例 There are Flat Shoes for lady and the small shoes for children.
- 略 It is the reasonable shoes that kind to person.
C. Reaction Point - Tops
- 定義 Clothing worn above the waist
- 例 There are "mix print tops" and "embroidery tops" etc...
- 略 There is a lot of tops with the pattern.
D. My General Opinion
I'm interested in "GAP".
and I wanted to go to it.
If I will go to it, I want to see GAP's design and accessory.
I like "GAP"!!
I'm interested in "GAP".
and I wanted to go to it.
If I will go to it, I want to see GAP's design and accessory.
I like "GAP"!!
